Four Tips on Giving Your Brand a Boost
During the height of the economic downfall, businesses downsized and kept only the core departments. Now that the recession is over, there are many businesses... Read More
Branding 101: How to Write a Press Release
A press release is a news-story, written in third person objective point of view that adds newsworthy value for the media to report it out.... Read More
Handy Tips for Building a Powerful Landing Page
What is a landing page and why is it important? A landing page is your clear call to action on your website. It is a... Read More
What is Your Elevator Speech?
In the span of an elevator ride or approximately thirty seconds, what would you say to make an impression for a future venture capitalist, a... Read More
Are Your Goals SMART?
The next time you set a business goal, career goal or financial goal, think SMART. It is a highly effective model used to achieve and... Read More
The Power of Earned Media: Ways to get Free Publicity
If there is no advertising budget to promote your business, try “earned media.” Earned media or “free media” is one of the most efficient and... Read More
How is Your Business Handshake?
Have you ever shaken someone’s hand and the grip was so powerful that you thought your bones were going to break? Perhaps it felt so... Read More
What is Your Succession Plan?
Steve Jobs, Chief Executive Officer, left his position at Apple, it made their stocks fluctuate and global online communities wonder about the future stake of... Read More
What is Your SWOT?
The SWOT analysis is a very valuable tool to use for your business needs. If you know your strengths, weaknesses, opportunities and threats, you will... Read More
Enhance PowerPoint With a Strong Presentation
Have you ever sat through a PowerPoint presentation and lost interest because of the speaker’s lack of engagement to the audience? Creating a winning PowerPoint... Read More